Reza Rad

A call only campaign as Google defines is "To get phone calls to your business, set up a call-only campaign to encourage customers to call you by clicking or tapping your ad. With call-only campaigns, you bid to drive calls to your business instead of clicks to your website. You can set your ads to show only when your business can take calls, so you won’t miss an opportunity to connect with your customers." But creating this campaign in new Google AdWords interface is a little bit tricky. Instructions To create your new campaign please follow these steps. Sign in to your AdWords account. Click Campaigns in the page menu on the left. 3. Click the plus button , then select New campaign. 4. Select the Sales or Leads goal. Please be advised that sometimes the appearance would be different. 5.  Select the Search campaign type. 6. Under “Setup details,” select Get phone calls. 7. Click Continue. 8. Enter your campaign name at the top of the pag

Business Manager accounts are created with your personal Facebook profile to verify your identity so you must have a personal Facebook username and password to sign into Business Manager. This is similar to logging in with Facebook to access other apps or services. If you have already created your Business Page you may follow these steps to create your Facebook Business Account. Login to your Facebook which is your Business Page Admin. Then go to this page: https://business.facebook.com And then click on “Create Account” Give your business a name and then click on “continue”. Enter your business email and click “Finish”. On the new page, on top right hand, click “Business Settings”. On the right column, click on “Pages” and then at the middle of page click “+Add”. Pick “Add a Page” Enter your Facebook business page URL here.  Click on your page. Click on the “Add Page”. Click on “Close”. Then yo

NUMBER ONE Easily manage thousands of locations with the Google My Business Agency Dashboard A few weeks ago, we announced upcoming improvements that make it easier for agencies and platform partners to manage Google listings with Google My Business. Among these improvements: an Agency Dashboard, launching today, that lets agencies manage multiple listings faster, simpler and more intuitively. Full Article: https://www.blog.google/topics/small-business/easily-manage-thousands-locations-google-my-business-agency-dashboard/ NUMBER TWO Instagram Analytics: Everything You Need to Know Do you know how effective your Instagram marketing is? Are you aware of how it interacts with your overall marketing efforts? Full Article: https://adespresso.com/blog/instagram-analytics-guide/ NUMBER THREE What is a Subdomain and how does it impact SEO? There is a much larger underbelly; a web of metadata, XML sitemaps, Schema markup, and site architecture that provide the framework genera

NUMBER ONE YouTube’s new TV-focused ad offerings explained It’s no secret that younger demographics are watching less and less TV. According to a new Google-commissioned Nielsen study, more than half of 18 to 49-year-olds in the US are either light viewers or don’t subscribe to a TV service at all. Full Story: https://www.digitaldoughnut.com/articles/2018/may/youtubes-new-tv-focused-ad-offerings-explained NUMBER TWO AdWords notes have arrived: How to get started Easily add notes about changes, testing details and results and more in the new AdWords interface. Full Story: https://searchengineland.com/adwords-notes-have-arrived-how-to-get-started-299381

NUMBER ONE Snapchat Launches New Audio-Triggered Lenses The redesign of their flagship app bombed with users, forcing them to ease it back, while their Q1 results failed to meet market expectations, and raised questions about the company’s future. Add to that Facebook’s continued push into Stories, heralding it as the next bog social sharing shift, and there’s been a fair bit to be salty about at Snap HQ. Full Story: https://www.socialmediatoday.com/news/snapchat-launches-new-audio-triggered-lenses/524529/ NUMBER TWO Instagram Ad Costs: The Complete Updated Resource for 2018 With Instagram continuing to roll out exciting features and capabilities, marketers have even more room to get creative and gain a competitive edge by using the platform to run ads in 2018. Full Story: https://adespresso.com/blog/instagram-ads-cost/ NUMBER THREE Google Leads: Ad, Search-Focused Tech Companies Top BrandZ Global Ranking The retail category led the Kantar Millward Brown 2018 BrandZ G