Posts

2014 Marketing Trends You Probably Haven't Heard

Patrick Spenner It’s that time of year.  I’m hopped up on eggnog and ready to go!  Last year’s “10 Marketing Trends for 2013 You Haven’t Heard” was a popular one.  Let’s do it again.  Hoping three or four of these are ones you won’t have thought about or fully appreciated. 1.  Business Model Disruption Will Get Spikier: All the changing technology and democratization of advantages typically held only by large companies generates some real doozy business model disruptions in 2014.  You might be thinking about that viral video on Amazon drone delivery , right?  Nah.  Too much regulatory non-sense for delivery drones to take off in 2014 (Hi-yooooh! Pun intended!) .  Here’s my bet: doggie biometrics.  Imagine: dog collar with accelerometer and GPS.  Chip implant with biometric sensor and gyroscope.  BAM!  You’ve got yourself a dog spinning out a terabyte of data about barking, peeing, eating, peeing,...

New Market or New Marketer?

Nowadays when you check the market simply you will find out that from 4Ps which we always try to analyze all of records based on them, just you can find pricing in the market. All of promotions are designed based on different pricings and none of companies are working on quality and positioning. It is very hard to say that which product belongs to which segment and also it is very hard to say which market goes for which brand. Really, what happened in the market and what happened for marketers?

Investing Lessons of Warren Buffett

Warren Buffett is arguably the greatest investor of all time. But more importantly, he’s also one of the best teachers of investing. In his annual reports and countless interviews, he freely offers priceless wisdom that helped him become a billionaire, and that you can use to invest better and reach your financial goals sooner. Here are some of the lessons I’ve learned from him that have helped me achieve more success in investing, business, and life. 1 Stockpicking isn’t a hobby. Everyone should be an investor. But not everyone should choose their own investments. To be a successful investor requires thousands of hours of deliberate effortful study to master the necessary skills, and then thousands more (or in Buffett’s case, tens of thousands) to use those skills to find worthwhile investments. Buffett read every investing book in his local library, many of them multiple times… by the time he was eleven years old. If you aren’t willing to put in the time and effort that sto...