Google Optimize

Google is giving a lot of possibility to digital marketers. Recently one of the coolest features that I tested for one of my clients was A/B testing. With Optimize A/B testing you can simply test different elements that you think can improve your landing page experience and then wait and review the results.
This free tool will help you with a basic HTML knowledge do some adjustments and then compare the results with the original landing page without receiving any help from your developers. You need to revise the Google Analytics code that you have on the page that you want to test and to avoid from flickering add another code right before the first code and there you are.
If you need help, you have two choices you may follow the link below or put your request in the comment box and I will be more than happy to help.
https://support.google.com/optimize/answer/6262084


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