The Top 30 Internet of Things Experts


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How can we encourage girls to study computer science?

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By  Allison Master Sep 23 2015 Imagine a computer programmer. What does this person look like? What is this person doing? Is the person with anyone? What kinds of hobbies might he or she have? Chances are  that you imagined someone who is: male, white or Asian American, kind of geeky-looking and sitting alone at a computer. This typifies the stereotypical image of computer science in American culture. And this image  has only solidified over the past 30 years: so much so that high school girls  say things like : when I heard “computer science,” I pictured nerdy boys, who turned into nerdy bearded men, slouched over huge computers and click-clacking out codes that meant nothing to me. The real problem is that this geeky representation may prevent girls from seriously considering a career in computer science. As it is, women are highly underrepresented in computer science. In recent years, only  18% of college degrees have gone to women. I am p...
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Love what you build. Build what you love.

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10 things Product Managers must do I love being a Product Manager. Hunter Walk  defines product management as being where Science meets Art. He's right. It's a unique role in that it touches on all aspects of a business.  Ty Ahmad-Taylor  elaborates further, explaining: “Product lies at the intersection of business, design and engineering. It is your role to educate business people about design and engineering, engineers about business and design, designers about engineering and business.” Throughout the process you read a ton of email, look at many screens, and create relationships with a lot of awesome people. Yet through it all, there remains one constant: the product. The product is your baby.  You must keep its interests at heart, make it look nice, ensure it grows and matures, and (of course) tell the world how great it is. Everyone can keep learning and improving; I strive to do so every day. But in my time working in the profession (building s...
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Creating a Call only campaign in New AdWords interface!

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A call only campaign as Google defines is "To get phone calls to your business, set up a call-only campaign to encourage customers to call you by clicking or tapping your ad. With call-only campaigns, you bid to drive calls to your business instead of clicks to your website. You can set your ads to show only when your business can take calls, so you won’t miss an opportunity to connect with your customers." But creating this campaign in new Google AdWords interface is a little bit tricky. Instructions To create your new campaign please follow these steps. Sign in to your AdWords account. Click Campaigns in the page menu on the left. 3. Click the plus button , then select New campaign. 4. Select the Sales or Leads goal. Please be advised that sometimes the appearance would be different. 5.  Select the Search campaign type. 6. Under “Setup details,” select Get phone calls. 7. Click Continue. 8. Enter your campaign na...
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