Reza Rad

Wondering what a shareable social media post looks like? Then wonder no more. Save or bookmark the handy infographic below from MyCleverAgency  and reference it any time you get befuddled.   It delineates in detail what engaging, effective and viral Facebook, Google+, Twitter, Pinterest, or blog posts should include.   Anatomy of a perfect LinkedIn post:   Status update: Your post should be up to date, informational, relevant and attention grabbing. Aim to use no more than 50 characters and engage with your audience by asking questions.   Research and analyze: Know your target audience and tailor the post to them. LinkedIn Insights is a great tool for this. Learn from how well your previous posts have performed, measure engagement through comments, shares, likes and clicks.   Link and description: Adding a link to your update will help direct more people to your article. Be sure to edit your description text,...

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By  Darlene Price Memorable speakers have one thing in common: they know how to create a connection with their listeners. Here are 8 proven presentation tips to engage and involve your audience: 1. Record their wish list. In the first few minutes of the presentation, be sure you clarify and verify what’s most important to the audience. What’s on their wish list to solve or accomplish? You may say something such as, “Your burning issues are the most important ones to address today. In addition to the ones listed here on the agenda slide, are there any others you would like for me to add to the list?” Write them down on a flip chart and be sure to either address them during the presentation or promise to follow up. 2. Play a video or audio clip. Insert short clips so the audience can learn from clients, experts, or leaders. A well-produced video is an excellent addition to a presentation. It provides variation in the format and allows the audience to see remote facilities and ...

By The Canadian Professional Sales  As a profession, the sales industry is known for its high turnover rate. Consequently, preplanning for every step of the hiring and training process is an integral component to ensuring you’re investing in top performing sellers. Not only do organizations need to assimilate new hires into their team culture, but they also need to plan a process of integration that enables employees to develop a thorough understanding of how to effectively market and sell their products and services. Consider breaking up your   sales coaching   and training schedule with a 30, 60 and 90 day planning approach, which provides a vantage point of how new hires engage with your team and as well as grow with the feedback and training you provide. 30 Days Once a new salesperson joins the team, it is essential to set them on a track towards quick learning. The best way to accomplish this is by having an ongoing knowledge ba...

By: Peter Harris There is no shortage of people who will advise you to be scrupulously honest on your resume and to always tell the truth to employers when you’re looking for a job. But the fact is, those same potential bosses are going to lie to you. Employers commonly tell you as many white lies as necessary to protect themselves or avoid awkwardness. Here are some of the falsehoods you’re almost certain to hear while on the job hunt. [See also: The five times you should lie to employers .] Six lies that employers will tell you: The salary for the position depends on experience (or is non-negotiable). While it is probably true that the hiring manager has been given a budget for a role – salaries are almost always negotiable. And leaving out regulations in unionized environments, salaries aren’t actually based on ‘experience.’ They’re based on how much the employer wants to hire you. If a company thinks that you will be a great asset to their team, and can bring in great value, t...

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